9 Best eCommerce Platforms (2023)

Choosing the right eCommerce platform can either make or break your online store’s success.

On top of building your webshop, you need to think about website hosting, inventory and shipping management, taxes, and support, to name a few.

You probably don’t have an endless supply of cash under your mattress. Therefore, you need to think about a budget for building and maintaining your eCommerce store.

Sure, there are free platforms out there that you can use for building your online store. But, these also require some expertise and continuous management. This is something that’s taken care of by the paid eCommerce platforms.

Think about the end goal you might have as a store owner and let’s compare some of the best paid and free eCommerce platforms out there.

P.S. We’ve divided our article into two parts. In the first part, we compare the best premium eCommerce platforms, and in the second part, we compare open-source platforms:

  • 5 Best Paid eCommerce Platforms
  • 4 Best Free (Open-Source) eCommerce Platforms

5 Best Paid eCommerce Platforms

The following platforms are best for beginners with little experience setting up or managing a webshop. These five providers offer solutions for small businesses and individuals for setting up their online stores fast. Almost everything is taken care of for you, so you won’t have to set up payment processors, deal with transactions, or even manually send out invoices.

1. Wix – The Best eCommerce Platform

9 Best eCommerce Platforms (1) Visit Wix.com

Wix Pros

+ No transaction fees
+500+ free eCommerce templates
+ Unlimited products and accounts
+ USPS shipping discounts
+ In-house payment platform
+24/7 support (phone/ticket)
+Free domain for 1st year
+ 14-day money-back guarantee

Wix Cons

No live chat
Very limited features in the cheapest plan

Wix’s main direction is to give its customers a straightforward way of building a website or an online store. In fact, their platform powers over 700,000 businesses worldwide. Wix also provides hosting for your online store and their plans are quite cost-effective starting from $27/month with an annual subscription.

You get to choose from 500+ free mobile-optimized eCommerce themes and create your store in 90+ languages for a global reach. Starting from the cheapest plan, you can add unlimited physical products and accounts. However, subscription selling comes with a higher tier plan.

Wix’s eCommerce platform’s main features are abandoned cart recovery, customizable checkout page, instant purchase buttons, add to cart from a gallery, wishlists, loyalty programs, discount codes, and customer accounts. Furthermore, you get $300 worth of online ad credit and some useful online marketing tools. Wix also supports multi-channel sales through Facebook, Instagram, and eBay.

However, you can only access some features with higher-level plans, so make sure to double-check if the essential store elements you’re looking for are coming with the plan you choose.

Payment Options

Wix offers payment integrations with 40+ providers, including PayPal, Stripe, and Square. They also have an in-house developed payment platform, Wix Payments, which you can use to accept credit/debit card payments and integrate with other payment providers. Starting from the Unlimited plan, you also get a multi-currency converter feature that lets you accept foreign currency and sell your products worldwide.

Wix also comes with an automated sales tax calculator, which is pretty handy. However, this feature has transaction count restrictions based on the plan you choose.

Online Store Management and Reports

Wix has a straightforward website and an online store builder. Furthermore, you can do all the store management, refunding, and tracking from Wix’s dashboard. Wix also has a mobile app, where you can add products, fulfill orders, track your inventory, get notifications, and more.

Wix supports both direct and drop shipping, which you can also manage through the dashboard. You can set up shipping rules, add custom shipping rates, and print shipping labels. A great perk is Wix’s partnership with USPS, which gives you discounted rates on shipping costs.

The analytics side is also packed with useful reports. You get access to Google analytics, customizable reports, top products’ reports, and business insights. The availability of different statistics depends again on the subscription plan you choose.

Customer Support

Wix has 24/7 customer support through a ticketing system and a callback function. Unfortunately, they don’t offer support over live chat, which is questionable by today’s standards. They do have an extensive knowledge base where you should find answers to most of your questions.

Also, when you first sign up with Wix, their Launch Experts help you get your store online quickly. That’s a great feature, especially if you’re new to online stores.

9 Best eCommerce Platforms (2)


Wix’s eCommerce viable plans start from $27/month with yearly payments.You also get a free domain for one year when going with the annual payments.

Wix doesn’t charge for transactions when integrating with third-party payment processors or Wix Payments. The standard credit card processing fees still apply to the latter.

Business Basic: $27/month with annual payments

  • Free eCommerce templates
  • Unlimited accounts and products
  • 50 GB of storage
  • Integration with Google Analytics

Business Unlimited: $32/month with annual payments

  • Everything in the Business Basic plan
  • 100 GB of storage
  • Subscription selling
  • Automated sales tax (100 transactions/month)
  • Advanced shipping options
  • Currency converter
  • Facebook, Instagram, and eBay integrations

Business VIP: $59/month with annual payments

  • Everything in the Business Unlimited plan
  • Unlimited storage
  • Automated sales tax (500 transactions/month)
  • Priority support
  • Customized reports
  • Loyalty program

Wix’s cheapest plan is rather basic. You miss many great features that can help your online store grow or make managing your shop more efficient. However, the upside is that the next tier plan isn’t that expensive, with only a $5 difference in the monthly expenses. We recommend going with the Business Unlimited plan for those reasons above.

Unfortunately, Wix doesn’t have a free trial other than building a free website without eCommerce capabilities. Still, you get a 14-day money-back guarantee to test it out.

PS! After you sign up, check the pricing page occasionally as we have noticed that Wix has been offering a 50% discount on some business days.

(Video) 9 Best Open Source and Free Ecommerce Platforms

Get started with Wix here.

Read Wix tutorial

2. Shopify – the Most Popular Platform

9 Best eCommerce Platforms (3) Visit Shopify.com

Shopify Pros

+ Same features across plans
+ Additional shipping discounts
+ Unlimited products
+ In-house payment platform
+ 24/7 live chat, email, and phone support
+14-day free trial

Shopify Cons

2 accounts with the cheapest plan
2% commission outside Shopify Payments
Only 10 free themes

Shopify is a well-known eCommerce platform provider, with over one million stores, 2.1 million active users, and $155B+ worth of sold goods on its platform. Their plans start from $29/month. They have an in-house payment processing platform and substantial discounts on shipping rates.

You have a choice between 80+ mobile-optimized themes – some of them are free, and some are paid, starting from $150. There’s no limit on the number of products you can add. However, you need a plugin app to process subscription services, something you can purchase from the Shopify App Store.

Some of the other notable features are abandoned cart recovery, gift cards, custom discount codes, and integrated marketing tools such as email marketing, and social media distribution (availability based on the country). Yet, with the cheapest plan, you can only add two contributor accounts.

Payment Options

Shopify gives you the option of using their in-house developed Shopify Payments platform. What is great about it is that it’s integrated with most of the major gateways from credit cards to Google Pay, Apple Pay, etc.

They also have increased security protocols with Level 1 PCI compliance and a default fraud analysis. You can also track and manage the payments in an integrated back office.

Online Store Management and Reports

Managing your inventory and orders, and setting up product pages are also very straightforward and easy. Their interface allows you to drag-and-drop your products, includes automatic image optimization, and you can purchase additional plugins from Shopify’s App Store.

You can print shipping labels and send customers automatic tracking updates. Also, Shopify has cooperation agreements with DHL Express, UPS, and USPS, which get you additional discounts on shipping costs.

Shopify allows you to easily integrate your website with Google Analytics to get basic data about your store’s performance. However, the professional eCommerce reports come from the Shopify plan. Building custom reports are only possible from the Advanced Shopify plan.

Customer Support

Shopify has 24/7 customer support over email, live chat, and phone for paying store owners. Otherwise, you can find answers to your questions through forums or Shopify Help Center.

9 Best eCommerce Platforms (4)


The plans start from $29/month and include all the main features, but the significant difference comes from the transaction fees. You also get access to more detailed reports with the higher-tier plans.

The transaction fees for online credit card rates start from 2.9% + 30¢, and the additional charge for using any other payment provider begins at 2%.

Basic Shopify plan: $29/month

  • 2 accounts
  • Shipping discount up to 86%
  • Online credit card fee 2.9% + 30¢ or 2% using other providers

Shopify plan: $79/month

  • 5 accounts
  • eCommerce reports
  • Shipping discount up to 88%
  • Online credit card fees 2.6% + 30¢ or 1% using other providers.

Advanced Shopify plan: $299/month

  • 15 accounts
  • Custom reports
  • Third-party shipping rates calculations
  • Shipping discount up to 88%
  • Online credit card fee 2.4% + 30¢ or 0.5% using other providers

The downsides of the cheapest plans are the higher costs for transactions and the availability of useful reports. However, the plan costs and additional perks scale well with the size of your online store.

Shopify also offers a 14-day free trial with no credit card information required so you can test out their platform rather easily.

Get started with Shopify here.

Read Shopify tutorial

3. Squarespace – Best Online Store Builder

9 Best eCommerce Platforms (5) Visit Squarespace.com

Squarespace Pros

+ Affordable starting plan ($23/mo)
+ Free themes
+ Unlimited accounts
+ Unlimited products
+ Free domain for 1st year
+ 14-day free trial

Squarespace Cons

3% commission with the cheapest plan
Weak support experience

Squarespace is a great all-in-one platform for building a successful online store to sell goods. They take care of all the server management and give you easy-to-use tools for building and running your shop. Their pricing is quite cheap, starting from $23/month with annual payments and basic features.

You get access to tons of mobile-optimized and customizable templates, which you can further tweak by using CSS and Javascript. You can upload as many physical products as you need, but the subscription selling option comes only with the Advanced Commerce plan.

Other main features are the customizable promotional pop-ups and banners, abandoned cart recovery, automatic shipping rate calculations (ZIP code level in the US), customizable discount rules, custom integration with APIs, and limited availability labels for promotional use. However, some of these features are only available with higher-tier plans, so take a look at the pricing section for Squarespace below.

Payment Options

Squarespace allows you to accept major credit card payments directly to your bank account. You can also set up a Stripe account to accept more payment methods such as Apple Pay, PayPal, etc. All of this allows your online store to accept major currencies from around the world.

You can also set custom tax rates with support to VAT, HST, and GST. The taxes also reflect automatically on customizable invoices.

(Video) 9 Best eCOMMERCE Platforms in 2021!!!

Online Store Management and Reports

Squarespace’s interface makes it easy to use. Set up your product pages, manage your inventory, track any outstanding orders, and manage your customer base from one central location. Use a simple drag-and-drop tool, update your customers on email, and print packing slips from one central location.

You get access to website analytics and additional sales and conversion metrics to track your online store’s success. You also get an overview of your customer base with further data on total spending, average basket value, and other benchmarks. Among the reports, you can find the best-selling goods, current sales trends, conversion monitoring from a visit to sales, and many more.

Customer Support

Squarespace has 24/7 email-based customer support. Their live chat support is available only from Monday to Thursday. Outside of the live chat hours, you’re greeted by a chatbot, which responds to specific keywords from your written question. It can handle simple requests, but for more specific questions, you might want to get in touch with a support person.

They do claim that all inquiries get answered within an hour.

9 Best eCommerce Platforms (6)


Squarespace is available with both monthly and annual payments, but the latter comes cheaper with every plan. Also, the yearly plans come with a free domain for one year.

The transaction fees only apply to the Business plan (3%). Yet, credit card processor fees still apply to all plans.

Business plan: $23/month annually or $33/month monthly

  • Free templates
  • Unlimited contributors and products
  • Website analytics
  • 3% transaction fees

Basic Commerce: $27/month annually or $36/month monthly

  • Everything in the Business plan
  • No transaction fees
  • Customer accounts
  • On-domain checkout process
  • Additional eCommerce analytics

Advanced Commerce: $49/month annually or $65/month monthly

  • Everything in Basic Commerce plan
  • Abandoned cart recovery
  • Subscription selling
  • Automatic shipping rate calculation

The downside of the cheapest plan is that it comes with 3% transaction fees, no customer accounts, checkout is redirected from your domain, and no abandoned shopping cart recovery.

However, you can get started with Squarespace for free without adding a credit card to try them out.

Get started with Squarespace here.

Read Squarespace tutorial

4. Zyro – the Cheapest Base Plan

9 Best eCommerce Platforms (7) Visit Zyro.com

Zyro Pros

+ Cheapest starting plan ($8.01/mo)
+ No transaction fees
+ 70+ payment gateways
+ Free domain for 1st year
+ Free Unsplash image library
+ 30-day money-back guarantee

Zyro Cons

100 product limit with the cheapest plan
Weak support experience
No free trial

Zyro was just founded last year, and they came out of the gate fresh and with new ideas for a simplistic eCommerce platform. Their plans are quite cheap, starting from $8.01/month (with a 3-year commitment) and having some state-of-the-art AI integrations to help you build an online store.

You can choose between 100+ mobile-optimized storefront themes, which you can modify in a handy grid setup with drag and drop functionality. You can add physical and digital products, but they don’t support subscription selling at this point. You’re also limited to 100 products with the cheapest plan, which upgrades to unlimited with the next tier.

The other main features are a live chat plugin that comes as a default, custom discount codes, and gift cards. The abandoned cart recovery feature and integrations with Facebook and Instagram are available with the higher-tier Plus plan. US customers can also benefit from a default integration with Amazon.

Payment Options

Building your online store with Zyro allows you to accept payments from the major credit card companies VISA, MasterCard, Discover, and AMEX. You can also add a variety of 3rd party payment applications such as PayPal, Stripe, and Square, to name a few. In total, you get access to over 70 supported payment gateways, which is quite impressive.

Online Store Management and Reports

Starting from the cheapest plan, you get access to a simplistic interface for all of your inventory, shipping, and tax management. You can set up your product pages with an intuitive drag and drop function, set shipping options, and create custom tax rules for your products.

Your online store with Zyro is easily integrated with Google Analytics to track basic website metrics and has a built-in remarketing application. You also have a complete overview of order tracking and invoicing. Yet, in all that simplicity, when your online store grows, you might want to have more data and analytics options.

Customer Support

Zyro’s customer support is available 24/7 over email and live chat. The live chat option becomes available after you sign up. Even though you can email them 24/7, don’t expect a quick response. Our inquiry received an answer about 16 hours later when we reached out. But, when we got in touch through live chat, we got a reply much faster.

Zyro also has an extensive help center.

9 Best eCommerce Platforms (8)


The cheapest online store compatible plan starts from $8.01/month with a 3-year commitment. You can also choose an annual or a monthly payment plan with higher prices. All plans come with a free domain for the first year. You also get free access to Unsplash’s image library, which is a great addition.

What’s even better is Zyro’s no-commission policy, which means they don’t charge you on transactions. However, credit card processor fees will still apply to every plan.

Online Store plan: starts at $8.01/month (renews to $15.90/month)

  • 70+ payment gateway options
  • 100 product limit
  • Live chat plugin
  • Discount codes and gift cards

Advanced Store plan: starts at $14.31/month (renews to $25.90/month)

  • Everything in the eCommerce plan
  • 2500 product limit
  • Abandoned cart recovery
  • Multi-language store option
  • Integration with Facebook, Instagram, and Amazon

The most significant limitation of the cheapest plan is the 100 product cap. You are also missing out on some great features that come with the Advanced Store plan. We recommend going with the higher-tier plan straight from the beginning as there isn’t a huge price gap between the two.

Zyro doesn’t offer a free trial option, but you can cancel your subscription within 30 days for a full refund.

Check out Zyro’s platform here.

5. Volusion

9 Best eCommerce Platforms (9) Visit Volusion.com

(Video) The Best Ecommerce Platform in 2022

Volusion Pros

+ Low transaction fees
+ Subscription selling by default
+ 11 free themes
+ In-house payment platform
+ 24/7 support
+ 14-day free trial

Volusion Cons

Expensive starting plan ($26/mo)
No website hosting included
1 account with the cheapest plan
Product limits with cheaper plans

Volusion offers eCommerce store and shopping cart software but doesn’t provide website hosting. They still deliver a decent online store building and managing packages for selling goods. Their prices start from $31.50/month with annual payments. However, if you’re just getting started with your online store, then you might want to look at some other options.

There are 11 free and 34 paid ($180) themes you can pick from for the base of your online shop. The templates are mobile responsive, and you can tweak them further with CSS. You can set up your store for subscription selling by default. Unfortunately, there’s a limit on the added products with cheaper plans.

The other main features are built-in SEO tools and social media integrations, related products feature, customer accounts and reviews, discount codes, and gift cards. Abandoned cart reports start from the Professional plan ($71/mo billed quarterly).

Payment Options

Volusion offers a payment integration Volusion Payments. The transactions are PCI certified and secure with additional integrations with Amazon Pay, PayPal, and Stripe. The payment process is done on-domain without any redirects. In the US, Volusion Payments offers a 2.15% transaction rate and low monthly fees for major credit cards.

Online Store Management and Reports

Volusion’s platform has intuitive drag and drop tools for building your online store and managing it. You can set custom shipping types and prices. But, the automatic shipping rates calculator becomes available only from the Business plan. You can still set custom tax rates for your products using the built-in tax rate calculator.

You’re only able to create advanced reports starting from the business package, which includes your standard analytics and in-depth online shop progress insights.

Customer Support

The base plan only includes 24/7 online chat support. However, you are first greeted by a chatbot and a promise to get an answer within an hour. With the Professional plan, you get additional phone support, with the Business plan priority support, and with the Custom plan VIP support.

9 Best eCommerce Platforms (10)


Volusion’s pricing structure is based on your past 12-month sales. Once you’ve exceeded the threshold turnover for the past year, they automatically upgrade you to the next plan. You can study the thresholds for each plan below.

Personal plan for sales of $50k a year: $31.50/month quarterly or $35/month monthly

  • 1 contributor account
  • 100 products
  • Social media integrations
  • Online support

Professional plan for sales of $100k a year: $71/month quarterly or $79/month monthly

  • 5 contributor accounts
  • 5,000 products
  • Abandoned cart reports
  • Online and phone support

Business plan for sales of $500k a year: $269/month quarterly or $299/month monthly

  • 15 contributor accounts
  • Unlimited number of products
  • Amazon & eBay integration
  • Advanced reports
  • 3rd party shipping rates and payment gateways
  • Priority support

The cheapest Personal plan is excellent for starting and building your online store. But, it only comes with one user account, and you can add up to 100 products. You’re also missing abandoned shopping cart recovery and phone support.

However, if you want to try Volusion out, you can do so for 14 days without giving your credit card information. It’s not as long as some other providers are promising but give you enough time to get your bearings.

Try Volusion out here.

4 Best Free eCommerce Platforms

To make these free, open-source eCommerce platforms work, you need to have web hosting and a domain name previously in place. You can then set up these platforms through your web hosting panel, such as cPanel, with 1-click-installation. Or, you can also set them up manually.

1. WooCommerce (Free)

9 Best eCommerce Platforms (11) Visit WooCommerce.com

WooCommerce Pros

+ Simple WordPress interface
+ Free themes
+ In-house payment platform
+ Support forum
+ 30-day money-back guarantee

WooCommerce Cons

Limited freedom

WooCommerce is an open-source plugin for WordPress-based websites. WooCommerce itself is entirely free to get started, but you must have website hosting and WordPress already in place. You can also enhance your online store with paid extensions, integrations, and themes for your storefront.

Like WordPress, WooCommerce has several free themes that you can use to build your online store. Another option is to purchase premium themes to set your store apart from free theme users.

You can set up various payment options from major credit cards to integrations with Stripe, PayPal, etc. You can also sign up with WooCommerce Payment with no setup charges or monthly fees. This allows you to accept credit or debit cards with a charge of 2.9% + 30¢ for each transaction with the US-issued cards. An additional 1% fee applies for any other cards issued outside the US.

All of the inventory management, tax calculation, and shipping rates management takes place in the WordPress interface. You can integrate your WooCommerce store with Google Analytics to keep track of data.

There’s an extensive support forum for WooCommerce that can be your first go-to source for information. Since the platform is mostly free, you are expected to handle things on your own or hire an outside programmer.

As a bonus, you have a 30-day money-back guarantee with every purchase from the WooCommerce app store.

Learn how to set up a WooCommerce store (step-by-step guide)

2. Magento Open Source (Free)

9 Best eCommerce Platforms (12) Visit Magento.com

Magento Pros

+ Development freedom
+ Widely used
+ Clean marketplace
+ Support forum

Magento Cons

(Video) 11 Best Ecommerce Platforms: Which is Right for Your Business?

Requires an intermediate experience
Expensive paid version

Magento’s open-source platform is designed for small businesses and developers. It’s a great online store builder if you’re looking for a platform with the most freedom. However, if you don’t have experience with Magento, you need to hire someone who does.

Magento is fully mobile-optimized, but with the open-source platform, you need to build the store up yourself. This also means that you have a lot of freedom for rich content for products and other features. You can also get additional eCommerce extensions through Magento Marketplace.

The platform is integrated with PCI Compliant Payment Solutions. You are responsible for setting up the payment gateways or getting an extension from the marketplace.

Managing a Magento Open Source store also requires some extensive expertise. The platform has integrated checkout, payment, and shipping modules, but again, you need to set them up yourself. So, no fancy drag and drop tools, default dashboards, or simple input modules on this platform.

There also isn’t any direct technical support with the open-source Magento version. However, there are guides, walkthroughs, and forums dedicated to any questions related to Magento’s platform. There are also developers for hire who specialize in Magento’s online stores.

Magento is also available in a paid version, but the cost can rack up to thousands of dollars.

Learn how to set up a Magento store (step-by-step tutorial)

3. PrestaShop (Free)

9 Best eCommerce Platforms (13) Visit PrestaShop.com

PrestaShop Pros

+ Strong community
+ Available in 75 languages
+ In-house fraud detection
+ Support forum

PrestaShop Cons

Hidden free themes

PrestaShop is an open-source eCommerce platform with a strong community. It gets regular updates and bug fixes, and upgraded versions now and then. It’s also available in 75 languages, which is quite impressive.

PrestaShop offers a mobile-optimized platform, and you can choose between various themes. In their official marketplace, the storefront themes start at $69.99. But, you can find community-developed free themes from the forums rather quickly. These free themes don’t appear in the official marketplace.

You can install payment gateways through different integrations. There are also some free integration possibilities such as PayPal, Skrill, or Blockonomics Bitcoin Payments addon. PrestaShop’s platform also comes with in-house developed fraud detection, which you can add free of charge.

PrestaShop’s dashboard is where you can add modules to build your online store and customize it. From their marketplace, you can also get free modules for live chat plugins, shipping options, marketing tools, reporting, and many more. There are 50+free modules you can choose from and add to your online shop.

Technical support is community-based with some of PrestaShop’s step-by-step guides. There’s also a public forum with a strong community to support you.

Learn how to set up a PrestaShop store (step-by-step guide)

4. OpenCart (Free)

9 Best eCommerce Platforms (14) Visit OpenCart.com

OpenCart Pros

+ Lots of free extensions
+ Integrated shipping methods
+ 36 payment gateways
+ Support forum

OpenCart Cons

Messy marketplace

OpenCart is another easy-to-use, open-source eCommerce platform, which currently supports over 342,000 eCommerce stores. They have many built-in features and an extensive library of free extensions.

Their platform is mobile-responsive, and you can choose from free and paid themes as a base. You can find both options in OpenCart’s marketplace, which features over 13,000 modules and themes. However, the marketplace itself looks a bit messy, so we recommend you check out the ratings and comments beforehand.

You can add unlimited physical or digital products with both one-time and subscription selling methods. OpenCart provides an option between guest and registered user checkout by default.

OpenCart has 36 integrated payment gateways. You can choose any of these, such as Authorize.Net, Amazon Payments, First Data, Klarna, LiqPay, Skrill, PayPal, SagePay, and many more. They also have integrated shipping methods with Australia Post, Citylink, FedEx, Parcelforce, Royal Mail, UPS, and USPS.

Your online store’s management is also quite straightforward for managing products, customers, orders, tax rules, and promo codes. The admin dashboard comes with an overview of your online store’s performance. Also, you get a default sales report, viewed products, and purchased products already built-in.

OpenCart offers free community support with forums and useful guides for setting up and running your webshop. They also offer a paid dedicated commercial support option with a price starting at $99/month per site.

Learn how to set up an OpenCart store (step-by-step tutorial)


When choosing the best eCommerce platform for your online store, you have multiple free and paid choices. It’s lucrative to go with the free, open-source platforms, but then everything is up to you. If you don’t have any programming experience, it’s best to go with out-of-the-box platforms.

When looking at paid platforms, not every feature is available from the start. Take into consideration the possible future costs when you want certain upgrades like abandoned cart recovery or in-depth reporting.

The same goes for open-source platforms. Even though the platform itself is free, there are extensions and integrations that you need to pay for if you want to include them. There is a possibility to build an online store without spending a single dollar (except for hosting), but the result might not be up to today’s standards.

Tell us about your experiences with eCommerce platforms in the comments section below.


Which ecommerce platform is best? ›

The Best E-Commerce Platforms of 2022
  • Squarespace: Best Overall E-Commerce Platform.
  • Square Online: Best for Omnichannel Selling.
  • Ecwid: Best for Existing Sites.
  • Shift4Shop: Best Free E-Commerce Platform.
  • Shopify: Best for Dropshipping.
  • Wix: Best Drag-and-Drop Editor.
  • Weebly: Best Value.
  • BigCommerce: Best for Boosting Sales.
18 Nov 2022

Which E commerce is best for beginners? ›

Best Ecommerce Platforms
  • Wix – Best for small online stores.
  • Shopify – Best for larger businesses.
  • Squarespace – Best value for money.
  • Square Online – Best way to sell for free.
  • BigCommerce – Best for a purely online business.
  • Zyro – Best for running a hobby store.
  • Big Cartel – Best for independent artists.
24 Nov 2022

Is WooCommerce better than Shopify? ›

In terms of content, the big difference between WooCommerce and Shopify comes from the side pages. Shopify is mainly a shop front with just product pages. If you want to create pages about your brand, company news, and a blog, WooCommerce is a better choice.

Which E commerce is best for selling? ›

Here are five to consider:
  1. Amazon. One of the most significant benefits of selling on Amazon is access to the marketplace giant's 200 million Prime members. ...
  2. eBay. If you want to tap into the power of yet another channel with a vast global market share, eBay is a great option. ...
  3. Walmart. ...
  4. 4. Facebook Marketplace. ...
  5. Wish.

What is the best e-commerce business in 2022? ›

The Best Ecommerce Business Ideas
  • Fashion/Jewelry Product Market – Niche Example.
  • Smart Home Products and Accessories – Business Idea.
  • AR/VR Headsets, Apps, and Accessories Store – Business Idea.
  • Vape Hardware, Flavors, and Liquids – Niche Examples.
  • Online Learning Platforms – Startup Business Idea.
22 Feb 2022

What is the easiest platform to sell online? ›

Sell on marketplaces
  • Amazon. Amazon is undoubtedly a reliable and go-to website that attracts more than 20.6 million people each month. ...
  • Bonanza. This Seattle-based company is a relatively new face in the E-commerce world; however, it's doing incredibly well. ...
  • Chairish. ...
  • Craigslist. ...
  • eBay. ...
  • Etsy. ...
  • 9. Facebook Marketplace. ...
  • Nextdoor.
1 Dec 2022

What is the best free selling platform? ›

The 8 Best Free Ecommerce Website Builders
  • Square Online – (free plan) – Most generous free ecommerce plan.
  • Big Cartel – (free plan) – Best for independent artists.
  • Wix – (free to build, not sell) – Best for small online stores.
  • Shopify – (free trial) – Best for larger businesses.
6 Oct 2022

What is the biggest ecommerce platform? ›

Shopify is the “biggie” of eCommerce platforms. It's the most popular in the English-speaking world and caters to businesses of all sizes. More than 1 million merchants use Spotify's platform, across nearly 1.5 million websites. Shopify has a market share of 31% in the United States for websites using eCommerce.

What is the fastest ecommerce platform? ›

The overall fastest ecommerce platform for 2022 is BigCartel, followed by Shift4Shop and Shopify.
North American Summary.
Desktop Load Time4.10 Seconds
Mobile Load Time3.98 Seconds
Desktop Score54/100
Mobile Score20/100
6 more columns
7 Sept 2022

Is Wix or WooCommerce better? ›

Both offer the features that should be in an ideal ecommerce platform but differentiate from one another in many ways. While Wix is a better option for users building an aesthetic store, WooCommerce is best suited for users seeking SEO-optimized and mobile-friendly shops.

What big companies use WooCommerce? ›

WooCommerce is a popular eCommerce platform used by a variety of big companies. Some of the most popular WooCommerce users include Etsy, Home Depot, and Walmart. WooCommerce is versatile and easy to use, making it a popular choice for businesses of all sizes.

What are the disadvantages of WooCommerce? ›

While WooCommerce offers a number of benefits, there are also some disadvantages to using this popular eCommerce platform. These disadvantages include limited customization options, no customer support, and lack of scalability.

What are the Top 5 selling items online? ›

Over half of all eCommerce sales in the US happen on the Amazon marketplace, so it's a great place to sell your products online.
Best products to sell on Amazon
  • Books. ...
  • Luggage & travel. ...
  • Toys & games. ...
  • Electronics. ...
  • Photography equipment. ...
  • CD & vinyl. ...
  • Seasonal products.
25 Nov 2022

Where eCommerce is growing fastest? ›

Singapore and Indonesia were forecast to exhibit the largest growth, with increases in online sales of 36 and 34 percent, respectively.
Leading countries based on retail e-commerce sales growth in 2022.
CharacteristicRetail e-commerce sales growth
9 more rows
25 Nov 2022

What is the most popular selling platform? ›

#1 top online marketplace: Amazon

Amazon is a go-to marketplace for many shoppers: an estimated 44% of Amazon shoppers say they always check prices on Amazon before making a purchase on another site. One of the biggest benefits to selling on Amazon is the access to the marketplace giant's multi-million buyer base.

What are the 3 trends that will shape e commerce in 2022? ›

10 Ecommerce Trends That Will Define Online Shopping in 2022
  • Meet and exceed customer expectations. ...
  • Tell the story of your client's brand. ...
  • Authentically engage customers with social commerce. ...
  • Create live shopping experiences. ...
  • Rethink personalization to build truly tailored customer experiences.
26 Jan 2022

What sells the most online 2022? ›

Trending products to sell online in 2022
  • Power tool accessories.
  • Dog toys.
  • Costume shoes.
  • Laptop batteries.
  • Shot glasses.
  • Slipcovers.
  • Wall plates and covers.
  • Baby shirts.
12 Sept 2022

Who are the 5 largest e commerce companies in the world? ›

Largest e-commerce companies by market cap
1Amazon 1AMZN$88.46 0.24%
2Alibaba 2BABA$88.33 3.41%
3Meituan 33690.HK$21.57 0.30%
4Pinduoduo 4PDD$85.82 1.25%
56 more rows

What is the fastest app to sell stuff? ›

The 5 Best Apps to Sell Your Stuff in 2022
  • OfferUp: Best Overall.
  • Poshmark: Best for Clothes.
  • Facebook Marketplace: Best for Quick Sales.
  • Decluttr: Best for Technology and Electronics.
  • 5Miles: Best for Furniture and Big Ticket Items.
12 Oct 2022

Which app is best for online selling? ›

The 6 Best Apps for Selling Stuff in 2022
  • Best for Big-Ticket Items: eBay.
  • Best for Free Listings: Meta Marketplace.
  • Best for Local Sales: Nextdoor.
  • Best for Buyers: OfferUp.
  • Best for Selling Designer Items: Poshmark.
  • Runner-Up, Best for Selling Designer Items: Tradesy.
27 Jun 2022

What are the best lowest cost ecommerce websites? ›

  • Shopify is the most popular ecommerce platform in the world. ...
  • WooCommerce is an online store plug-in for WordPress sites. ...
  • BigCommerce offers customized plans starting at around $30 per month—though you have to request a quote for an exact cost. ...
  • Wix Stores is a free ecommerce platform powered by Wix, a website builder.
21 Oct 2022

Who is the leader of e-commerce? ›

Today, Amazon is by far the largest e-commerce company in the world by revenue.

What is the number 1 online store? ›

Amazon.com is leading the U.S. e-commerce market, with e-commerce net sales of US$125,844 million in 2021 generated in the U.S., followed by walmart.com with US$46,446 million.

What dropshipping platform is best? ›

The 6 Best Drop Shipping Companies of 2022
  • Best Overall: Importify.
  • Best for Value: Worldwide Brands.
  • Best for Newer Businesses: Oberlo.
  • Best for Quality Product Suppliers: Spocket.
  • Best for Integrations and Automation: Inventory Source.
  • Best for Apparel: Printify.

How much is Shopify fees? ›

Shopify Basic costs $29 per month, with 2.9% + 30¢ per online transaction. The main Shopify plan costs $79 per month, with 2.6% + 30¢ per transaction. Advanced Shopify costs $299 per month, with 2.4% + 30¢ per transaction.

Is Amazon a competitor of Shopify? ›

Amazon.com Inc. said it will let merchants sell products they list with the e-commerce giant directly from their own websites, as part of a move to blunt the momentum of fast-growing competitor Shopify Inc.

What are the disadvantages of Wix? ›

The disadvantages of Wix
  • Free plan's Wix branding. ...
  • Disadvantages of Wix: No interchangeable templates. ...
  • No free tracking & analytics. ...
  • Hard to migrate data. ...
  • Disadvantages of Wix: Lacking SEO features. ...
  • Disadvantages of Wix: Hidden fees. ...
  • Poor customer support. ...
  • It's limited compared to WordPress.
1 May 2022

Is there anything better than Wix? ›

Our top Wix alternative is Squarespace. It's a powerful website builder overall, and beats Wix for both design and support in our research. Our other top recommendations include GoDaddy, which is the quickest way to build a website, and Weebly, which offers better value for money than Wix by a whopping 47%!

Why do people prefer Wix? ›

Wix is a free, user-friendly, website building platform. Our intuitive technology and powerful built-in features give our users the freedom to design professional websites with ease that look amazing on any device.

Is there something better than WooCommerce? ›

Shopify is the best WooCommerce alternative

With a commerce platform like Shopify, you get a full suite of tools with everything you need to run your business now and well into the future.

Is WooCommerce better than WordPress? ›

So, which is better WordPress or WooCommerce? It really depends on what you want to use your website for. If you want to create a content-rich website, then WordPress is the better option. If you want to create a successful online store, then WooCommerce is the better option.

Why is WordPress not good for eCommerce? ›

However, there are some issues related to security and the compatibility of plugins, which make it difficult to manage the store. Since WordPress is mostly used for blogging it is not as complete a platform for eCommerce as some of the platforms that are specifically designed for building eCommerce stores.

Is Magento better than WooCommerce? ›

While WooCommerce is user-friendly and offers low-cost payments, Magento, at a higher cost, provides users with high security and high performance. While WooCommerce is more efficient for small-scale stores, Magento works better with big businesses.

Is Shopify safer than WooCommerce? ›

Shopify has better security features

Shopify is a hosted platform, meaning security is taken care of for you. Shopify comes with an SSL certificate, and is PCI-DSS compliant. With WooCommerce, however, you'll need to source SSL and set up PCI-DSS compliance yourself.

Is Shopify more popular than WooCommerce? ›

It allows you to leverage the most powerful content management system (CMS) and use it to run an online store. WordPress is the most popular website builder on the planet powering 43% of all websites, and what many don't know WooCommerce is the most popular eCommerce platform (yes even more popular than Shopify).

Should I switch from WooCommerce to Shopify? ›

If we focus on how easy it is to create a fully-functioning store ready to accept orders, Shopify is the clear winner. With WooCommerce, you'll need to build a WordPress website if you don't already have one. You'll also have to provide web hosting and a domain name.

Is WooCommerce the best ecommerce platform? ›

It is one of the most popular e-commerce platforms on the web, powering over 30% of all online stores. WooCommerce is a flexible and extendable platform with a wide range of features, making it the perfect choice for businesses of all sizes.

Who is Shopify's main competition? ›

PRO TIP: Shopify is a leading ecommerce platform and its main competitor is WooCommerce. WooCommerce is a popular WordPress plugin that allows users to turn their WordPress site into an online store. While Shopify is a paid platform, WooCommerce is a free and open-source platform.

Who uses Shopify the most? ›

The Top Three Countries That Use Shopify Plus Are the US (62 percent), the UK (10 percent), and Canada (9 Percent) (Enlyft) In terms of countries that are the heaviest Shopify Plus users, the US is hands down the biggest and accounts for nearly two-thirds of all Shopify Plus stores.

What are the disadvantages of using Shopify? ›

We have discussed the bright and shiny aspect of Shopify, let's find out the downsides of this platform.
  • Pricing. Hosting your online business on Shopify may cost more than you bargained for. ...
  • Difficulty With Content Marketing. ...
  • Limited Customization. ...
  • No Email Hosting. ...
  • Difficult Exit.
19 Oct 2022

Why do people use Shopify instead of Amazon? ›

Shopify lets you build your online store and website, making it a good fit for entrepreneurs selling exclusive products or building their brands. On the other hand, Amazon has a lower barrier to entry. Just create an account and you can start selling anything from brand-new to used products.

Is Shopify better than owning your own website? ›

When it comes to security, Shopify is once again the champion. It provides an SSL certificate that can protect both you and your customers. Contrarily, with your own website, you'll have to pay a certain amount of money to set it up and the process can be frustrating when unidentifiable problems arise.

Why is WooCommerce so expensive? ›

Most WooCommerce costs tend to come from premium extensions, which can quickly add up. When it comes to hidden WooCommerce costs, here are three elements you want to keep in mind: Integration with additional payment gateways. Advanced shipping features.

Why is WooCommerce so popular? ›

WooCommerce is the most popular and arguably best ecommerce plugin for WordPress, and its integration provides great SEO for ecommerce websites. Because it is open source, it offers limitless customizations. Using WordPress with WooCommerce means you'll have the support of the robust open source community.

Is WooCommerce cheaper than Etsy? ›

The verdict: Etsy is much cheaper than WooCommerce since this E-marketplace doesn't require any initial expense to set up and also, the listing fee is super cheap.

Who is WooCommerce owned by? ›

WooThemes was acquired by Automattic, the company best-known for WordPress.com and Jetpack, in mid-2015. Rebranded as WooCommerce and bolstered by a passionate community of partners, developers, and business leaders, we've continued our efforts to develop and democratize commerce to this day.


1. The Best Ecommerce Platform To Sell Online (Hands Down)
(MyWifeQuitHerJob Ecommerce Channel)
2. Top 9 E-Commerce Platforms To Build A Website Successfully in 2021!
3. 9 Best e-Commerce CMS Platforms for Online Website - 2021
4. TOP 4 SHOPIFY ALTERNATIVES 2022 (Better eCommerce Platforms)
(Santrel Media)
5. Best E commerce platforms
(funtime video on everythings)
6. The Best Ecommerce Platform in 2022
(Ecommerce Aholic)
Top Articles
Latest Posts
Article information

Author: Madonna Wisozk

Last Updated: 03/05/2023

Views: 5483

Rating: 4.8 / 5 (48 voted)

Reviews: 95% of readers found this page helpful

Author information

Name: Madonna Wisozk

Birthday: 2001-02-23

Address: 656 Gerhold Summit, Sidneyberg, FL 78179-2512

Phone: +6742282696652

Job: Customer Banking Liaison

Hobby: Flower arranging, Yo-yoing, Tai chi, Rowing, Macrame, Urban exploration, Knife making

Introduction: My name is Madonna Wisozk, I am a attractive, healthy, thoughtful, faithful, open, vivacious, zany person who loves writing and wants to share my knowledge and understanding with you.